The Business Model
Convey for Foodservice offers the distributor two flexible business models to bring a resource center online. The Platform as a Profit Center offers the distributor an opportunity to turn the resource center into a marketing profit center. Convey charges the distributor an annual fee for each supplier. The distributor marks that annual fee up, charges the supplier a higher price, and makes a profit.
The No Fees model lets the distributor add as many suppliers as they want with no fees. Add your operators, allow the site to send a weekly newsletter to drive traffic to the site, and let your approved suppliers advertise. You have no investment involved and a great technology to automate marketing.